Category Archives: Trademark Copyright Licensing
Adidas Files Notice of Opposition Against LIV Trademark
According to a report from Yahoo News, Adidas—the Germany-based multinational athletic apparel company—has filed a Notice of Opposition against LIV’s trademark filing. LIV is a professional golf tour that recently started a merger with the PGA. Adidas argues that the LIV logo is confusingly similar to its own trademark-protected logo. Here, our Florida trademark… Read More »
Why You Need to Conduct a Trademark Search Before You File Your Application
Are you preparing to file a trademark application? There are certain key steps that you need to take before doing so. It is imperative that you conduct a comprehensive trademark search before you file your application. In this article, our Florida trademark lawyer explains why it is so important to conduct a comprehensive trademark… Read More »
Trademark Protection: What Every Small Business Owner in Florida Should Know
The Small Business Administration (SBA) estimates that there are three million small businesses in Florida. As a small business owner, your brand matters. Trademark rights are a key part of a brand. It is a common misconception that trademark protection is only really available for large companies. In reality, many small businesses can benefit… Read More »
Report Marketing Agency Sues Elon Musk Over “X” Trademark
According to a report from Reuters, a Florida-based marketing agency has filed a trademark infringement lawsuit against Elon Musk over the “X” brand. X Social Media alleges that the now-rebranded social media platform “X”—formerly known as Twitter—is violating its trademark. Here, our Florida trademark attorney provides an overview of the key issues raised in… Read More »
Federal Judge in Florida Denies Coca-Cola’s Bid to Disqualify Law Firm in Trade Secret Litigation
According to a report from Reuters, a federal judge in Florida has denied Coca-Cola’s petition to disqualify a major law firm from a trade secret misappropriation lawsuit. The court determined that Paul Hastings, a Washington D.C.-based law firm, can continue to represent the plaintiff in the case (SuperCooler Technologies, Inc.). Here, our Florida trade… Read More »
Trademark vs. Copyright: What You Need to Know to Protect Your Business
Your top priority as a business owner is making sure that your company is a success. That means building your brand and ensuring your products or services stand out. But while you’re running around doing a million things, there’s one thing you can’t afford to neglect: brand protection. Ensuring that nobody else can use… Read More »
Taco Bell Prevails in “Taco Tuesday” Trademark Lawsuit
According to a report from Reuters, Taco Bell has prevailed in a trademark infringement lawsuit centered around the term “Taco Tuesday.” A rival brand, Taco John’s, has informed the United States Patent and Trademark Office (USPTO) that it will abandon its trademark. Taco Bell had an active trademark cancellation case pending. In this article,… Read More »
How Bikini Block® Protected Its Business When Getting Started
Starting a business is a challenging feat, especially when you’re a woman-owned fashion brand like Bikini Block®. This sister team created a brand they care about deeply and knew they had to protect it. One of the most important things that you can do as a business owner is to protect your brand assets…. Read More »
The Perils of DIY Trademark Filing and Why You Need a Lawyer
Filing a trademark application with the USPTO may seem like a reasonable DIY project, but it’s far from it. While the internet is full of DIY tips and tutorials to help you with the process, there are many nuances to trademark filing that a seasoned lawyer in this area is best suited to help… Read More »
Understanding Trademark Expungement and Reexamination Proceedings
U.S. trademark law grants parties the right to challenge a trademark owned by another party. Indeed, the Trademark Modernization Act of 2020 (TMA) reforms federal law to streamline cancellation proceedings. Depending on the circumstances, a third party may petition to cancel another party’s trademark through 1) Expungement, or 2) Reexamination. Within this blog post,… Read More »